I created the brand identity, product packaging and marketing materials for Flavour Creations Ice Cream from 2016 to 2018. This unique product is shelf stable and does not melt like regular ice cream, making it safe for people with swallowing difficulties.
Create an identity that conveys the creamy ‘old-fashioned’ texture and taste of the ice cream. Design packaging and marketing materials that appeal to the key target market of nurses, dietitians and speech pathologists.
Flavour Creations Ice Cream has been sold to hospitals, aged-care homes, pharmacies and private customers across Australia and New Zealand since 2016. It is an extremely popular product and has had three product line extensions within three years of launching.