I created the brand identity and product packaging for Flavour Creations Chia Snacks in 2016. These health food snack pods were developed as a one-off product for Aldi supermarkets.
Create an identity that conveys good health and all-natural ingredients. Design packaging that stands out on the shelf and persuades consumers to make their first-time purchase.
Chia Snacks were sold in Aldi supermarkets across Australia in late 2016 and early 2017, with an impressive sell-through rate of 77% in the first two-week period.